Industry veteran, Illbliss has called on rappers to make timely music.

The rapper explained in a recent interview with Pulse that music is worthless if it does not reflect reality.

“We must reflect the times,” Illbliss told Pulse in an exclusive interview.

“Our music must reflect the times, these are words that resonate in my head, what is the essence of being a communicator and affecting the culture if you can’t reflect the times through your music?”

Furthermore, he said most rappers are now more eager to score a hit song than anything else.

“Rappers are scared, rappers want to be singers, rappers want to be pop, rappers want to make money, rappers want to embrace hits.

Illbliss in an interview with Pulse NG.

“The depth, the consciousness, the introspection, every single thing that makes you a rapper is missing today minus albums like Falz’s Moral Instruction, which is a modern day classic as far as I am concerned.

“I think the rappers need to readjust the position they play in the business, we are as scholars, I feel like a lot of rappers don’t even understand what power they have.”

Illbliss: 2018 Made A Difference

However, Illy noted that 2018 marked a different kind of home for rap music in Nigeria.

“Up until last year, between MI, Loose Kaynon, A-Q and Blaqbonez, they restored some kind of sanity to rap music. I like to call it rap music because once you go in that hip-hop direction, it starts to become a problem because everybody shows up and have a way to define things.”

In addition, the veteran rapper said hip-hop music is ever evolving and rappers need to keep up.
“Rappers need to go in that direction. Because society is looking at us: We are the ones that are edgy; the ones that are bold to say it as it is; the singers are not wired that way.

“Imagine if we had a lot of us rappers just putting out records about the times. Because, we’re not doing enough of that; everybody is in that Lamba tunnel.”